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According to some metrics, online advertising has passed around $70 billion annually and it's effectiveness has been called into serious question. Do past purchases indicate future purchases - or or is online advertising a massive house of cards?

Article: http://www.blacklistednews.com/Hey_Advertisers%3A_The_Data-Mining_Emperor_Has_No_Clothes/60837/0/38/38/Y/M.html

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